DIGITAL TRANSFORMATION IN SMALL AND MEDIUM-SIZED ENTERPRISES: A BIBLIOGRAPHICAL REVIEW
DOI:
https://doi.org/10.56238/revgeov16n5-039Keywords:
Digital Transformation, Small Businesses, DigitizationAbstract
Digital transformation has emerged as an imperative for organizational survival. This phenomenon is still new and has become an emerging issue in academic research, especially after the COVID-19 pandemic. The objective of this study is to analyze the scientific production related to digital transformation in small and medium-sized companies between 2020 and 2024. The methodological approach used is qualitative, through a bibliographic review and content analysis. The results point to six categories involving digital transformation, namely: barriers to digital transformation highlight the obstacles that hinder the adoption of DT; dynamic capabilities refer to the ability of companies to adapt; digital maturity addresses the level of integration of digital technologies; resilience in SMEs demonstrates how these companies can face challenges; digital technology involves tools that support transformation; and strategies analyze how SMEs plan digital change to maintain competitiveness.
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